Description
By (author) Loach, Mikaela
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WINNER OF BOOKSHOP.ORG”S NON-FICTION ANNUAL INDIE CHAMPIONS AWARD
For too long, representations of climate action in the mainstream media have been white-washed, green-washed and diluted to be made compatible with capitalism.
We are living in an economic system which pursues profit above all else; harmful, oppressive systems that heavily contribute to the climate crisis, and environmental consequences that have been toned down to the masses. Tackling the climate crisis requires us to visit the roots of poverty, capitalist exploitation, police brutality and legal injustice. Climate justice offers the real possibility of huge leaps towards racial equality and collective liberation as it aims to dismantle the very foundations of these issues.
Mikaela Loach offers a fresh and radical perspective for real climate action that could drastically change the world as we know it for the benefit of us all. Written with candour and hope, It”s Not That Radical galvanises readers to take action. The paperback edition will include a ‘Letter from Mikaela’ to update readers one year on from the publication of the hardback edition.
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Mikaela is the real deal! … Her commitment, vision, and integrity are as inspiring as her joyful energy.
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“Her debut book is a long-awaited read for anyone who is keen to understand the systemic causes of climate degradation and what we can do about it.”
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“Practical, urgent: a clarion call for transformation from the front lines of the fight for people and planet.”
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“It’s Not That Radical is an empowering call to action for liberation for us all.”
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“This book will give you hope that a new world is possible.”
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“It’s refreshing to read someone who is educational, well-read and, crucially, hopeful about the future.”
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“Outstanding, accessible and radical to the core”
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“Mikaela is the real deal!”
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“An enlightening, emphatic must-read for everyone.”
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“An accessible, practical toolkit that shows us the responsibility we all have in working towards a better climate future.”
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“Grounding and groundbreaking.”
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“This book is not just world changing, it’s world saving.”
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“A powerful guide to climate activism and the true meaning of climate justice.”
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“A necessary read.”
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“Climate justice made simple.”
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“Mikaela’s transformative book reinvigorated by activism.”
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“My only regret is that I didn’t have this book when I started my activist journey.”
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“An exceptional and brilliant call to arms.”
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“The ripples this book has stirred in my subconscious will be felt for a long time, and will make me a more thoughtful and effective activist.”
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“A must read for activists everywhere.”
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“An accessible, friendly and hopeful manifesto for change.”
Biographical note:
Mikaela Loach, named as one of Forbes’ most influential women in the UK climate movement in 2020, holds a degree in Global Health Policy. She is on a mission to inform the masses of climate crises and its intersections with anti-racism, feminism, ethical fashion, wealth inequality and refugee rights.
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