Description
By (author) Bessant, John R.; By (author) Tidd Joe
:
Teaches students to apply the key principles of innovation and entrepreneurship in a variety of business contexts
Now in its fourth edition, Innovation and Entrepreneurship provides an overview and synthesis of the most recent research on innovation and entrepreneurship, offering clear and accessible coverage of essential research principles that are applicable in a broad range of business models and industry sectors in a variety of business, public and social contexts.
Using a proven process model that connects topics as sequential stages, this student-friendly textbook applies, reviews, and synthesizes key theories and research within contexts of corporate and public services, emerging technologies and economies, sustainability and development, and creating and capturing value from innovation and entrepreneurship.
Accessible and engaging, Innovation and Entrepreneurship, Fourth Edition, is the perfect textbook for undergraduate students in business and management courses, as well as students working towards engineering and science degrees with management components.
Table of contents:
Preface to the Fourth Edition xiii
Acknowledgments xvii
About the Authors xix
Part I Entrepreneurial Goals and Context 1
Chapter 1 The Innovation Imperative 3
Innovation Matters 3
Innovation and Entrepreneurship 11
Innovation Isn’t Easy! 14
Managing Innovation and Entrepreneurship 17
Dimensions of Innovation: What Can We Change? 18
A Process Model for Innovation and Entrepreneurship 22
How Can We Make Change Happen? 27
What, Why and When: The Challenge of Innovation Strategy 30
Chapter Summary 41
Key Terms Defined 43
Discussion Questions 44
Further Reading and Resources 45
References 45
Chapter 2 Social Innovation 49
What Is ‘Social Innovation’? 50
Different Players 54
Motivation: Why Do It? 57
Enabling Social Innovation 62
The Challenges of Social Entrepreneurship 65
Chapter Summary 68
Key Terms Defined 68
Discussion Questions 69
Further Reading and Resources 69
References 69
Chapter 3 Innovation, Globalization and Development 71
Globalization of Innovation 71
National Systems of Innovation 79
Building Capabilities and Creating Value 88
Innovation for Development 95
Chapter Summary 100
Key Terms Defined 100
Discussion Questions 101
Further Reading and Resources 101
References 101
Chapter 4 Sustainability- led Innovation 105
The Challenge of Sustainability- led Innovation 105
We’ve Seen This Before 107
Sustainability- led Innovation 107
A Framework Model for Sustainability- led Innovation 109
Managing the Innovation Process for Sustainability 117
Responsible Innovation 121
Chapter Summary 122
Key Terms Defined 122
Discussion Questions 123
Further Reading and Resources 123
References 123
Part II Recognizing the Opportunity 127
Chapter 5 Entrepreneurship in the Digital Economy 129
What Is Digital Innovation? 130
Chapter Summary 149
Key Terms Defined 149
Further Reading and Resources 151
References 151
Chapter 6 Entrepreneurial Creativity 155
Introduction 155
What Is Creativity? 156
Creativity as a Process 160
(Why, When and Where) Does Creativity Matter? 163
Who Is Creative? 164
How to Enable Creativity 166
Putting It All Together: Developing Entrepreneurial Creativity 188
Chapter Summary 189
Key Terms Defined 189
Discussion Questions 190
Further Reading and Resources 190<
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